Probable Niche

We've identified the niche as self defense.

self defense

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as self defense.

self, martial arts, defense, martial, arts, training, guns, home, karate, stun guns, products, krav maga, stun, jiu jitsu, maga, women, pepper spray, krav, defense products, techniques's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 03:35 UTC on June 27, 2011. The source was comprised of 26707 characters, of which 23514 are code, leaving an organic character count of 3193. The total word count on the home page is 564. We filtered out 10 numbers, 222 common words, and 15 words shorter than three characters in length, leaving an impact word count of 277. The size of the lexicon (number of unique words) is only 189. We extracted sixteen top keywords, leaving 8.46% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
self defense56.17%
security training22.46%
real life22.46%
press kit22.46%
mike tyson22.46%
law enforcement22.46%
dave young22.46%
arma training 22.46%
work week11.23%
work inside11.23%
weapon training11.23%
warriors understand 11.23%
united states11.23%
uniform consisting 11.23%
tyson repeated 11.23%
tyson mike 11.23%
true warriors11.23%
training security11.23%
tim ferris11.23%
teaching methods11.23%
sunny day11.23%
states military11.23%
sporting events11.23%
spinks fought 11.23%
site map11.23%
similar like11.23%
security professionals11.23%
security products11.23%
security articles11.23%
seasoned veterans11.23%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. training
  2. arma
  3. arma training


Source Character Count 26707
Code Character Count 23514
Organic Character Count 3193
Filtered Numbers 10
Filtered Words (Common) 222
Filtered Words (Short) 15
Total Word Count 564
Impact Paragraph Count 510
Impact Word Count 277
Impact Lexicon Size 189


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